STIIIZY Holiday Tour 2025 POP UPS
This holiday season, STIIIZY popped up across California and select national markets. These moments were intentionally low-key, built around culture, connection, and showing up where it counts. Most stops on the Holiday Tour were industry-focused and not publicly listed. If you saw us, you were in the right place.
With the exception of DTLA, these POP UPS were not open to the general public. Everything else took place as part of the behind-the-scenes circuit.
California
El Monte 11/10 to 11/13
A series of STIIIZY-led activations took place across the El Monte area. Paleta-inspired profile concepts set the tone as we highlighted new additions to the 40’s lineup, including Strawberry Mango and Magic Melon, in settings designed for industry teams.
Maywood 11/14
Another moment followed shortly after, keeping the Paleta-inspired profile direction moving through the region.
DTLA 11/15 Public POP UP
This was the one. The only Holiday Tour stop open to the public. A final Paleta-inspired activation brought the community together for a creative, city-forward STIIIZY moment.
Gardena 11/23
Meeting of the Terps took shape as a culture-driven Event featuring art installations, live music, and a concentrate-forward format with education around rosins/wax.
Hollywood 11/30
A collaborative POP UP with creative partners in Hollywood brought together industry voices and tastemakers.
Inglewood 12/13
Inglewood Grand Opening. A milestone moment for STIIIZY and the surrounding community.
San Diego 12/14
STIIIZY showed up at a holiday gathering centered around budtender culture and industry connection.
Modesto 12/14
A seasonal POP UP with one of our long-standing partners to close out the year locally.
Costa Mesa 12/16
An end-of-year Holiday party for the 2nd largest chain in CA, celebrating the season with another retail partner in Orange County.
Nevada
Reno 11/20
A Friendsgiving-style POP UP brought partners together in Reno for a relaxed holiday moment.
Las Vegas 11/23
STIIIZY tapped into the local scene with a POP UP tied to a distributor-led community event.
Arizona
Phoenix 12/9
A curated event connected STIIIZY with an emerging audience through a community-focused gathering. Huge event, probably first of its kind geared towards ages 55+
Missouri
Columbus 11/26
A quiet industry stop as the Holiday Tour moved through Missouri.
Republic 11/29
Another Missouri POP UP, keeping the momentum going through the region.
Michigan
Detroit 12/15
The Holiday Tour wrapped its Midwest run with a final POP UP connecting with local teams in Detroit.
If You Know, You Know
The STIIIZY Holiday Tour 2025 was not about loud announcements or big billboards. It was about being present, creating moments, and moving through the season with intention. Some POP UPS were public. Most were not.
If you caught one, you were exactly where you needed to be.
