STIIIZY at The Session 517 in Lansing, Michigan

More than 600 budtenders in one place means one thing: there are a lot of people who know Michigan cannabis inside and out.

On June 20, 2026, we headed to Lansing, Michigan, for The Session 517, a budtender-focused event hosted by The Session HQ. With our new 40's Infused Flower and STIIIZY Ball on deck, we brought a little friendly competition to the event.

The Session is built around cannabis education, networking, and connecting budtenders directly with brands. That made Lansing the perfect place for us to bring something interactive to the floor.

600+ Budtenders, One Michigan Session

More than 600 people attended The Session 517, giving us the chance to connect with budtenders from across Michigan's cannabis community.

And we had something new to show them.

Attendees got an up-close look at our new 40's Infused Flower, giving us the opportunity to introduce one of our latest additions to the people talking product with customers every day.

That direct connection is what makes events like The Session different. It's less about standing behind a booth and more about getting to know the people shaping conversations at dispensary counters across Michigan.

How Good Is Your STIIIZY Ball Shot?

At our spot, attendees could step up for our STIIIZY Ball activation and put their shooting skills to the test.

How good is your shot when everyone's watching?

Whether you made the shot or missed the mark, everyone was a winner at our activation! We kept things fun, interactive, and focused on bringing Michigan's budtender community together.

Simple setup. A little friendly competition. Plenty of STIIIZY.

Putting 40's Infused Flower Front and Center

The Session gave us an opportunity to showcase our new 40's Infused Flower to Michigan's budtender community.

Attendees could get a closer look at the product, learn more about our lineup, and connect with us directly.

For budtenders who spend their days helping customers navigate different cannabis products, having that direct conversation with brands matters.

That's what The Session HQ is all about. Created for budtenders, by budtenders, the event brings education, brand connections, and interactive activations together under one roof.

Lansing Showed Up for Michigan Cannabis

Located in the heart of Greater Lansing, Michigan, the state's capital region has its own identity, shaped by local businesses, community events, and a network of industry professionals.

The Session 517 brought that sense of connection into Michigan's cannabis industry, gathering budtenders and brands for an event focused specifically on the people working behind the counter.

The Session also takes its format to other parts of Michigan, including the 269 area, creating more opportunities for the state's budtender community to connect.

For us, Lansing was another chance to meet that community face-to-face, talk about what's new, and give attendees something they could actually participate in instead of simply walking past.

For more about the capital region and its local culture, explore the official Choose Lansing visitor guide.

Until the Next Session

To the 600-plus attendees who came through The Session 517, participated in our STIIIZY Ball activation, checked out our new 40's Infused Flower, or stopped by our spot, thank you for spending part of the event with us.

Michigan, we'll catch you at the next one.

Until next time, stay STIIIZY.

Looking for more STIIIZY Events? Check it out here!